Growth University - Mastering Growth

Our flagship program with an NPS score of 82.

The foundational course that teaches you how to build a sustainable growth model for your business.


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Expand your growth skills, apply them for faster growth, and reach your potential!

This is not your typical growth or marketing program. What we teach isn’t something you’ll learn in school or in an MBA - our core Growth Universitiy program condenses years of actionable learnings from some of the fastest growing startups in the world into the frameworks and strategies you need to grow faster.

In the video preview here we're discussing retention.


Program format: Live with supplemental content

Growth University is a hybrid live virtual course with pre-recorded supplemental lessons. The typical week has:

  • 1 hour of instructional content for the theme of the week followed by 30 minutes of live Q&A. This content will also be recorded for those who can’t attend live.

  • Expert interviews (live & pre-recorded), case studies, real world examples from fast growing startups.

  • 1 hour of optional office hours with program hosts and supporting team members where you can ask questions about your own company & specific growth goals.

In addition, there is pre-recorded supplemental video and written content that can be consumed outside of the live sessions at your own pace.

Actionable assignments will help to enforce the learnings. Our expectation is that you’ll spend 2-4 hours per week focusing on these lessons and applying them to your startup.


Shun @ Remotehour

"These sessions are very informative…I share every lesson with our growth come up with new marketing actions. Of course, I would recommend this.."

Lucas @ TRIBU

"10/10! Its awesome....Honestly its great...I know I could dedicate at least an entire day a week right now as there is so much content to consume and implement..."

Dan @

Everything inside Growth University... from the weekly sessions to the expert guests to the office hours with Craig... has been tremendously insightful and actionable.

Week by week we cover the essential elements of growth, including:

  1. Intro to Growth & building your financial & growth model
  2. Modeling Inputs, Actions, Outcomes & Intro to Acquisition
  3. Customer Acquisition Essentials
  4. Activation & Driving Intent
  5. Retention - the pillar of growth
  6. Experiments, A/B Testing, & Growth Process

Download the full syllabus to learn more about what we cover.

Download full syllabus

Download the Mastering Growth Syllabus

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Note: by submitting this form you'll receive emails from Growth University & Growth Minded for program & growth related content.

Join the next cohort, starting 4/12/2021!

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